When it comes to marketing your dental practice and the services you offer, a dentist website, dental postcards, or Internet dental marketing are the tools that you most likely think about and concentrate on, and they definitely  are an essential part of dental marketing. But don’t forget about the walls in your dental practice…they provide [...]

Have you ever wondered why some dental practices are successful and some, even those in close proximity in location, aren’t? It’s actually pretty simple. The busy practices are ones that people know about either from dental websites, dental advertising, postcard marketing, dental newsletters, or other forms of marketing for dentists that will help potential clients [...]

Does a dental practice really need a logo? The answer is yes! Logos are visual symbols that people begin to associate with your business and while a picture is worth a thousand words, a logo is probably worth five thousand words. Business logo designs are a strong part of any business’s overall marketing.  Just think [...]

Sometimes businesses can get so focused on bringing in new customers, they forget to market and communicate with the ones they already have —and dental practices are no different. Providing patients with patient education in the form of dental patient education brochures or patient newsletters are just two of the ways that dentists can connect [...]

There are a myriad of levels of accomplishment for businesses, and it’s important that we stop and celebrate each level as we attain them. Whether it is a referral or testimonial from a customer or client, or kudos from other businesses or organizations, each “pat on the back” helps us keep moving forward in providing [...]

How can you advertise to attract New Patients to your office, if you don’t know? At Galaxy Marketing, we work with our clients to get their patients surveyed and find out what it is they need and want from a dentist. With that information we are better armed to create promotional materials that will get [...]

Small business owners often overlook one of the most powerful marketing tools available to them, and that is referrals. Referral marketing, also called relationship-based marketing, is one of the fastest ways to generate growth and sales in any business.  It has been a long established fact that word-of-mouth can help grow a business faster than [...]

Marketing is a necessary part of any business that wants to survive and grow. Yet marketing doesn’t ‘just happen;’ it needs to be planned and created. And in a service-based business, the strongest and most cost-effective marketing programs are those that capture the power of word-of-mouth referrals. When a business can get their current clientele [...]